A website refresh and AI-search overhaul for Water Works Car Wash — built exactly to your spec document, keeping the brand Maryland has trusted since 1987 while making every wash package, location, and FAQ fully readable to Google and AI assistants alike.
Your team has already done the hard part: the spec document lays out the palette, the fonts, the page order, the icons, and nearly all of the copy — with keywords already worked in. Our job is faithful execution. We'll modernize the look on the #EBF5FF field with the navy banner you specified, keep the Water Works identity fully intact, and rebuild every page so that the text your team wrote is real, crawlable HTML — not pixels locked inside images. No discovery phase to bill you for, no design-by-committee. Your spec, built properly.
We didn't stop at a proposal. Your spec was detailed enough that we went ahead and built your new home page — your logo, your icons, your pricing, your real customer reviews — live on the web right now. Open it on your phone, too. This is the bespoke build (Option 1) in action.
View the Live Demo →
Before writing this proposal, we ran a full technical crawl of waterworksmd.com. These are real findings from your live site as of July 2026 — every one of them is fixed as part of this project.
/annapolis-car-wash/ and /location/annapolis/ are live, indexed, and each claims to be canonical — for all five locations. Google splits your ranking power between them. The location sitemap hasn't updated since 2021.
/test/, /page-testing/, /404-2/, thank-you pages, cancellation forms, and five near-duplicate membership forms are all being submitted to Google as real content.
Roughly fifteen pages, rebuilt with your palette, Cooper Black & Poppins type, the sticky navy banner, and the icon sets your team prepared.
More drivers every month ask ChatGPT, Siri, and Google's AI results — not a search box — where to wash their car. This project makes Water Works the answer.
Every wash package, price, and feature list rebuilt as live HTML — no more information trapped in images.
CarWash/LocalBusiness structured data for each location — address, hours, payment types, and the $16 pre-auth note included.
Your pre-written Q&As marked up so they can appear directly in Google results and AI answers.
A 301-redirect map merges the duplicate location pages so each city has a single, authoritative page.
Test pages, junk forms, and thank-you pages removed from Google's view; every title rewritten with brand + city.
Compressed modern-format images, trimmed scripts, and complete alt text — better rankings and a better mobile experience.
Because your team has already supplied the copy, mockups, and icons, we can move straight to the build.
Site framework, sticky banner, palette & typography system, homepage build with live-text pricing, review widget, and app showcase.
All four service pages with FAQ dropdowns, membership page, custom crab-pin Maryland map, and five location pages with your rewritten blurbs.
History timeline, community section with donation form, careers page, and the three contact forms with attachment support.
Schema markup, 301-redirect map, sitemap cleanup, image optimization, alt-text pass, cross-device QA, and go-live — followed by a post-launch check-in.
Same design, same pages, same AI SEO work — the difference is what's under the hood. Both options are flat-fee with 50% to begin and 50% at launch.
Questions, tweaks, or a walkthrough of the audit — just reach out.